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El Jefe Energy Wins the Colored by INX Can Design Contest

After reviewing and testing samples, Nick Hanna and his team selected five colors from the two-piece metal INX Color Catalog for the design.

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By: Rachel Klemovitch

Assistant Editor

El Jefe Energy: Sinister Razz was named champion of the seventh annual Colored by INX Can Design Contest after earning the highest combined score from both the judges and public voting.  The brand owner’s energy drink design, submitted by manufacturing partner Can-One USA, secured a decisive victory during voting conducted from April 20-22 through INX’s social media channels. Ryan Marsh is the co-founder and CEO of El Jefe Energy, an underground brand when it was launched in 2024, and a co...

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